Milwaukee Underwear Bike Ride // September 14th @ Company Brewing, Milwaukee [14 September]

Milwaukee Underwear Bike Ride // September 14th

19:00 - 02:00

 Facebook event page
Company Brewing
735 E Center St, Milwaukee, Wisconsin 53212


Since day one, it's been promoted as «a group ride just for fun, and to promote positive self-body image. Anyone and everyone is welcome!”

The last MILWAUKEE UNDERWEAR BIKE RIDE of this summer is meeting on THURSDAY, SEPTEMBER 14th at GARDEN PARK (Locust & Bremen) in Riverwest. The ride meets at 7PM, and will be leaving at 8PM sharp.

Please show up on time if you’d like patches, stickers, spokecards, a wristband for the afterparty, and to hear some important announcements about the ride! The route, as always, is a surprise. Please listen to instructions, and please ride safely and respectfully.


We're excited to return to our good friends and hosts at Company Brewing (735 E. Center) for another afterparty this summer, and especially to welcome New Age Narcissism — NAN (+ Special Guests) to join us for the night.

Every member of NAN has rode, hung out, and/or performed at least one of the afterparties over the years (even suprising us with a late set a couple summer's ago at the Riverwest Public House), so it's a pleasure to have them ring out the end of summer with us all.

Doors at 10pm // $10 Wristband for Entry // 21+


It’s recommended you bring your bike lights, helmet, a lock, ID, and $10 to help cover expenses and to support the bands. Please check the basics on your bicycle before joining us — proper tire pressure, seat height, working brakes, etc. Haven’t been on your bike for a while? Take it for a short test ride and/or your local bike shop ahead of time!




»You Are Beautiful — Milwaukee Underwear Bike Ride"
by Matthew Mixon


This summer we will be collecting clothing donations for Pathfinders, a housing/shelter space for runaway, throwaway, and homeless youth in Milwaukee that focuses on education, family engagement, and youth empowerment. Pathfinders provided the the following clothing donation wish-list —

“We are in need of mainly men’s clothes and larger size women’s clothes. We ask that they are gently used, clean, and appropriate for teenagers/young adults. If you are looking for other things we need as donations, we are also in desperate need of men’s boxers / women’s underwear, socks, bras, white t-shirts and men’s white undershirts."

To get involved or learn more about what Pathfinders does for the community, visit


«Started as a one-time underwear ride to celebrate a birthday years ago, the Milwaukee Underwear Bike Ride turned into a monthly summertime event that grew into something much larger. Since day one, they've been promoted as „a group ride just for fun, and to promote positive self-body image. Anyone and everyone is welcome!”.

This June marks our EIGHTH-YEAR ANNIVERSARY of hosting these rides during the summer months.

They have grown into somewhat of a mobile festival that explores the city via bicycle. It gives people a reason to get excited to tune up their bicycles, many buying a bicycle just to participate, and to simply get out and ride!

The rides always meet in public, outdoor spaces. We congregate, collect clothing donations, paint faces/bodies, distribute patches, stickers, and/or spoke cards for donations, and socialize with friends and strangers alike for an hour before taking off.

We typically ride 10-15 miles, with a mid-ride stop to break up the distance and socialize. The route is planned out ahead of time, then rode in advance by the main ride leader and a bunch of friends/volunteers, who then lead the ride night of. We go through some great neighborhoods and visit great spots around the city, so show respect to your environments. Make sure to clean up after yourselves, and throw out any trash (we bring bags) you may have.

As the ride has grown in size and new participants, we want to stress the importance of safety. Please ride safely and be respectful of others around you. We will be riding at a group pace, and following the rules of the road (i.e. staying in our lane, stopping at red lights, etc.). Remember to bring your bike lights!

If this is your first ride, or even if you’ve been to almost every one, please read this — This is a safe and fun ride for everyone involved, so let’s keep it that way.

We’re always looking for some ride “ambassadors” to help throughout the ride. You’ll be able to enjoy yourselves just like everyone else, but will be familiar with the route and help communicate different things to keep everyone safe. Flats and mechanical problems are bound to happen to a few, so we’ll also have ride support along to help anyone that might run into such problems and get you caught back up with the rest of the group. If you’re interested in helping, simply get in touch.
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